Marketing Assessment

A disciplined process by Red House to evaluate, identify opportunities, and evolve a client’s marketing capabilities within their existing architecture.

Examples of opportunities include:

• Identifying gaps in customer and prospect marketing data
• Better defining audience profiles to improve targeting for lead generation
• Isolating gaps, and their causes, in marketing automation functionality
• Identifying opportunities for marketing lead qualification during lead capture to shorten the sales cycle
• Determining areas for tighter, customized alignment of web content to key site visitors
• Define basis for effective social media testing and integration into the marketing mix

Other Services You Might be Interested in