Red House Healthcare Marketing, an award-winning firm celebrating its 16th year, was named one of Medical Marketing & Media’s “Agencies to Watch” in the July “Top 100 Agencies” issue. The agency, whose clients include Bayer, Elsevier, McKesson, Mayo Clinic and Medtronic, is one of only nine firms nationwide included on the list.
If you can guess where content development ranks as a focus area among marketing strategists, you can probably guess why it means a lot more than simply communicating with your audience. Words mean more these days, and there’s a very simple but powerful reason why.
Building on its track record of measurable results for strategic marketers, Red House Healthcare Marketing announces two promotions and a new hire that expands its Consulting Services group.
In his professional life, Colin Powell has been a lot of things, but chief among them is disciplined. In fact, if anybody has ever been “in the zone,” it’s him. Literally. Powell believes that leaders have an “information zone” of 40%-70% to make decisions: If you make a decision with less than 40 percent of the information you need to know, your chances of being right aren’t very good. But if you wait for more than 70 percent of the information, your window of opportunity closes.